• A cross-cultural look at Celebrity Sports Endorsement

      Culbreath, James (Auckland University of Technology, 2012)
      Celebrity endorsers have dominated advertising for many years (Cho, 2010). Their ability to cut through advertising clutter has contributed to their effectiveness as persuasive advertising sources (Kamen, Ahzari, & Kragh, ...
    • A Cross-cultural Study of Serbian and English Native Speakers’ Non-verbal Actions and Identity During a Videoconferencing Task in New Zealand

      Rajic, Ivana (Auckland University of Technology, 2021)
      This thesis examines the non-verbal actions and the production of identity of Serbian and English native speakers during a videoconferencing task in New Zealand. This cross-cultural study examines the modes of facial ...
    • Cross-grouping in mathematics

      Golds, Rosemary (Auckland University of Technology, 2014)
      Improving mathematics teaching in primary schools is an ongoing research focus as achievement comparisons in international studies draws attention to shifting achievement levels and acknowledges that “improving educational ...
    • The Cross-section of Stock Returns: Out of Sample Evidence From the Early New Zealand Stock Market

      O'Grady, Dana (Auckland University of Technology, 2017)
      In this thesis, I analyse the pricing ability of major asset pricing models using an out of sample data set from the New Zealand stock market in 1899-1929. Previous literature argues that the observed predictive ability ...
    • Crossing Borders: Border Pedagogy and the Formation of Emerging Adults in Theological Education

      Barnard, Mark (Auckland University of Technology, 2020)
      The intention of this thesis is to consider how the Border Pedagogy articulated by Henry Giroux (1992) might be applied to the formation of emerging adult education at St John’s Theological College. The literature is ...
    • Crossing the borders of play and learning: ethnic Asian-Chinese perspectives on the value and purpose of a play-based early childhood curriculum

      Huang, Ming-Hua (Rita) (Auckland University of Technology, 2013)
      “Learning through play” is an important component of Western early childhood education, and plays a key role in the play-based curriculum in New Zealand (Ministry of Education, 1996; White, O’Malley, Toso, Rockel, Stover, ...
    • Crossing: An Investigation Into the Visual Space Between Catholicism and Medicine, Informed by Theories of the Gaze(S)

      Langdon, Katrina (Auckland University of Technology, 2006)
      Crossing is an investigation, by means of practical art and theoretical research, into the space where Roman Catholicism (in particular Eastern European Mariolatry) and modern medicine share common ground. It explores the ...
    • Crossroads of ex-istence - performing object-events toward an unconditional ethos of death

      Jennings, Sarah (Auckland University of Technology, 2015)
      Research Questions: How might an object-event (object-life) perform a vivifying ethos for participants in relation to conditions of death as everyday? As a spatial design ethics how might this research deepen our perceptions ...
    • Cultural components of early childhood teacher education programmes: Reflection for lecturers

      Afrin, Tahera (Auckland University of Technology, 2018)
      Early childhood teacher education programmes are offered by Tertiary Education Organisations (TEOs) where teaching-learning takes place between the student teachers and lecturers. Cultural components, in this study, are ...
    • Cultural value in packaging design

      Yu, Na (Auckland University of Technology, 2005)
      New Zealand is currently in the process of transforming itself from a commodity-producing nation to one that harnesses innovation, imagination and creativity as key drivers for economic competitiveness. Businesses are being ...
    • Cultural wellbeing and the Local Government Act 2002: a Hamilton case study

      Choudharey, Ruth Indira (Auckland University of Technology, 2009)
      Influenced by the global phenomenon of the third way paradigm, the reform of the New Zealand Local Government Act 2002 (LGA 2002) marked significant changes for local authorities. Under this Act, local authorities were ...
    • Culturally Responsive Leadership in Aotearoa New Zealand Secondary Schools

      Williams, Nicholas (Auckland University of Technology, 2016)
      At the heart of leadership in Aotearoa New Zealand schools is a focus on how everyone can work together to improve educational and social outcomes for all young people (Ministry of Education, 2008). To actualise this ...
    • Culturing Undaria Pinnatifida Gametophytes

      Mandrekar, Pushkar (Auckland University of Technology, 2018)
      Undaria pinnatifida is a species of brown laminarian seaweed, primarily found in its native habitat, in the temperate waters of East Asia. The seaweed was accidentally introduced to New Zealand in the late 1980’s and since ...
    • A Curious Greed

      Free, Ian Laing (Auckland University of Technology, 2014)
      This volume contains an Exegesis and a Creative Thesis, in this order. The Exegesis is an academic essay on the process used to produce the Thesis, which is a memoir. The memoir had its origin in a desire to explore the ...
    • Currency Recognition Using Deep Learning

      Zhang, Qian (Auckland University of Technology, 2018)
      Currency is an indispensable part of our daily life. However, how to identify true and fake currencies has become the most important issue at present. If we use a computer for currency recognition, it will greatly improve ...
    • The Cut: refiguring traditional Chinese paper-cutting

      Fey, Cheng-yi (Auckland University of Technology, 2011)
      This research investigates the possibilities of refiguring the traditional art form of Chinese paper-cutting through the concept of kitsch in a contemporary setting. This project aims to expand the creative scope of ...
    • Cute Visions: Designing an Interplay Between Traditional Chinese Auspicious Patterns and Japanese Kawaii Cuteness

      Ouyang, Yuwei (Auckland University of Technology, 2017)
      Chinese traditional auspicious patterns are an important part of Chinese auspicious culture. The patterns are associated with Chinese auspicious blessings and each has a rich background of auspicious meanings and symbolic ...
    • CuWITH: a curiosity driven robot for office environmental security

      Gordon, Sean William (Auckland University of Technology, 2009)
      The protection of assets is an important part of daily life. Currently this is done using a combination of passive security cameras and security officers actively patrolling the premises. However, security officers, being ...
    • D5

      Simeti, Clinton (Auckland University of Technology, 2010)
      D5 is a 3D animation set in a virtual world occupied by the central character, “Ben_1167”, a digital copy of a person created from databased information involved in the application and subsequent use of a credit card. The ...
    • Dance costumes: A new perception

      Fadhli, Bambi (Auckland University of Technology, 2006)
      This thesis of practice based research is divided into 80% practical work presented in a theatrical atmosphere and 20% exegesis. It examines contemporary dance costumes from a new perception. The work revolves around an ...